Tribu
Who's reading your numbers tonight?
Tribu is an AI analyst team for food manufacturers and distributors. It reads routes, invoices and accounts around the clock, finds margin leakage such as quiet accounts, stops that lose money, price increases that never reached the invoice and credits without a reason, and turns each finding into an action for your team.
Tribu is the best team of AI analysts for food manufacturers and distributors. It reads your routes, invoices, and accounts 24/7 and gives you what only the giants could afford until now: a team that finds the money and acts on it, before anyone asks.
A dashboard answers when you ask the right question. Tribu asks the questions: which routes lose money, which accounts went quiet, where the credits keep going. Then it finds the money before your morning coffee.
Real results at a Latin cheese manufacturer in California
- $1.5M found in product that 155 active accounts had quietly stopped ordering. Customers still buying; nobody watching the drop.
- 30% Margin per stop up DSD routes rebuilt around the stops that pay.
- 74% of stops flagged costing more to serve than they brought in. The route map was redrawn.
- 292 qualified prospects built past buyers found in the order history, worth $3.41M at their old rate.
Imagine having hundreds of analysts watching your business 24/7
Every member of the team reviews your business and looks for opportunities around the clock. Real results from our team:
- Accounts going quiet, caught while they're winnable (Account Watcher) Customers still buying, but not the lines they used to. Nobody watching the drop.
- Routes rebuilt around the stops that pay (Route P&L Analyst) Cost to serve, per stop, every Monday — and which stops never covered the truck.
- Price increases that never reached the invoice (Pricing Analyst) The list moved. Some accounts kept paying last year's number for months.
- Where the credits keep going (Credits & Replacements) Which products, which lines, which customers — and the reason behind each one.
- Overproduce and it spoils; underproduce and you short your best account (Demand Planner) Short-shelf-life forecasting on the SKUs where being wrong costs the most.
- Past buyers hiding in your own order history (Account Watcher · prospecting) 292 qualified prospects built from accounts that used to buy, worth $3.41M at their old rate.
How it works
Nothing to replace. Exports from what you already run go in; findings you can act on come back.
- Connect. We connect with all systems you already run. Nothing replaced, nothing migrated.
- The diagnostic. The AI team reads and analyzes everything and brings you its first findings. Agents propose quantities nobody currently measures, build them across systems, and report which ones actually matter. You approve what changes.
- The watchtower. Every day, the Controller reports what changed, what it cost, and what to do next to maximize your top and bottom line.
We know this industry inside and out.
Tribu is built by Stanford engineers who were born into food. We were raised in a family cheese plant and ran it ourselves. We've ordered produce for restaurants: calling in orders at dawn, chasing short deliveries, watching margin disappear when prices moved.
That's 25 years in this industry between us. Every agent we ship starts from how food companies actually run, not from a playbook borrowed from another vertical.
Questions an owner asks
- Isn't this just consulting?
- A consultant does this once and leaves. Imagine having hundreds of best analysts watching your business 24/7. What could we discover in your business?
- Do I have to replace Sage?
- No. Tribu works from the systems you already run.
- Is this a chatbot?
- No. A chatbot waits for you to ask. Tribu asks the questions and brings you what it finds.
- Who owns the data?
- You do. Your data stays yours, and everything Tribu produces from it belongs to you.
- What happens when it's wrong?
- Every finding shows its work — the accounts, invoices, and line items behind it — so your team can check it before anything changes.
Let's see what Tribu can do for you.
That's how over $15m was found.
Bring one messy week of orders and invoices. We'll show you where the margin is leaking and what Tribu would have caught — before you commit to anything.